Bob sits on a park bench, raises his newspaper and begins to read the front page.
A stranger walks up, yanks it from Bob’s hands, then hands it back with a smile.
Bob’s not smiling.
Bob begins to read again. Another stranger kicks his paper away, goes to retrieve it and gives it back to poor Bob, who only wants to catch up on the day’s news.
Bob is getting a red face. He grinds his teeth, but must take the abuse.
Third time’s the charm. Arms up, paper in hands, a ruffled Bob scans the headlines … then a pigeon slams into the paper, flaps its grimy bird wings, struggles to get free, then hops down.
Bob slays the pigeon.
This is how it feels to read from some websites, which rather than a stranger or a bird sends surveys or popup ads to divert a reader’s attention.
In the midst of reading about the latest from Washington, instead, how about an ad for Preparation H or the latest in penis enlargement?
We’re better than this, corporate America. Put the ads on the sides of the web pages and give us a friggin’ break.